Our story

We believe that everyone has the capacity to be brilliant. But to unleash your best work, your tools need to be just as good as you are.

We’re listening

Today it seems like you’re just overloaded with disconnected data, soaring customer expectations, and the responsibility to protect user privacy. In the face of rapid change, ordinary technology isn’t going to cut it.

We’ve listened, and started Acoustic to make marketing products for people who want to do better. We’re here to help you understand the human dynamics of the market and find new ways to resonate.

We are Acoustic.

What makes us different

Total focus on the marketer

No other company is able to have the singular focus that we do. We dedicate all of our time to the marketer and all of our efforts to making them more successful.

Open platform thinking

Marketing teams need to employ dozens of tools from dozens of vendors. We believe connecting those systems should be simple and easy. It’s why we have the industry’s leading open marketing ecosystem.

Purpose-built solutions

We commit to building every product to specifically solve marketers’ biggest problems. We believe AI is more than an industry buzzword and, when developed purposefully into products, it can change the way you work.

Meet the team

Mark Simpson

CEO

LinkedIn

Mark most recently drove strategy and product direction for IBM’s marketing and commerce solutions. Previously, Mark was the Founder and President of Maxymiser, the recognized leader in Customer Experience Optimization, which he sold to Oracle in 2015.

Tara Thurston

CFO

LinkedIn

Tara was a Controller and Brand CFO at IBM, having joined through the Kenexa acquisition in December 2012. She has 15+ years of experience across various industries, with an emphasis in Financial Planning & Analysis.

Doug Geiger

SVP, Engineering

LinkedIn

Providing innovative multichannel campaign automation, insight, and analytic solutions to our clients, Doug has 25+ years of experience in the design, development, deployment, and support of enterprise software solutions.

Brent Whitaker

SVP, Customer Support & Services

LinkedIn

Brent has 20+ years of experience leading Client Success organizations implementing and supporting best-of-breed software solutions.

Matt Marriott

SVP, Sales

LinkedIn

Matt oversees sales, customer success, and solution engineering. Matt served most recently as VP of Worldwide Sales at IBM, and previously held several senior leadership positions across the enterprise.

Jay Henderson

SVP, Product Management

LinkedIn

Jay has over 25 years of experience in campaign management, analytics, and marketing technology. He’s held senior marketing positions at IBM, Unica, and SPSS.

Tim Shea

CTMO

LinkedIn

Tim brings more than 20 years of experience in the technology and service sectors to Acoustic. He will be focused on enhancing operational performance across Acoustic’s workstreams and further transform the way the company conducts business.

Norman Guadagno

CMO

LinkedIn

Norman leads the strategic global marketing agenda to support the growth of Acoustic. He has over 20 years of experience as a marketing leader for preeminent brands and agencies such as Microsoft, Wire Stone, and Carbonite.

We started Acoustic to unleash brilliance in everyone’s work.

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