Acoustic Personalisation

Formerly Real-time Personalisation

AI-powered personalisation

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Personalisation helps marketers improve customer experiences with personalised content. This product makes personalising experiences easier by learning through each customer interaction and delivering the right content to each website visitor in the context of their interactions with the brand.

AI-powered personalisation

Schedule A Consultation

Personalisation helps marketers improve customer experiences with personalised content. This product makes personalising experiences easier by learning through each customer interaction and delivering the right content to each website visitor in the context of their interactions with the brand.

  • Visual personalisation management is a marketer-friendly editor where web page zones are selected and assigned personalisation rules and content.
  • Targeted content delivery allows marketers to track web behaviours for known and anonymous visitors and deliver the most relevant content.
  • AI-powered personalisation learns through each interaction and delivers the right content and offer to each visitor within the context of their previous brand interactions.
  • Enhance customer experiences by delivering personalised content, based on the data and rules that you set.

The Standard subscription level enables marketers to:

  • Create personalised digital experiences with a user-friendly and powerful editor
  • Deliver targeted, relevant content made possible through tracking of visitors’ web behaviours
  • Embed natural language rules authoring (to greatly simplify the rule-creation process)
  • Create and edit segments for retargeting (segmentation management)

Benefits

1

Acquire more contacts

Respond to visitors’ interests in real time with targeted messages. Encourage them to continue engaging with your brand.

2

Enhance the customer experience

Enhance customer experiences by delivering personalised content based on your rules and related customer data.

3

Boost marketing effectiveness

Use the power of AI to learn from every customer interaction to continuously improve your customer engagement efforts.